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There are hundreds of PPC Search Engines from where you can buy traffic. It becomes more difficult to determine which ones are worth your time using. Here is a list of top 10 Search Engine.

1.Google AdWords – Google Adwords is the biggest and best pay per click search engine for volume, traffic quality and user interface.You can run your campaign within 5 mins you sign in. Google Adwords provides you number of tools to make your ad more effective. However the most expensive.

Get started for only $5.
Continue reading…

Tags: PPC engines, PPC Search Engines, Sanjay Dhingra Australia, Search Engine Marketing

Search Engine optimization is one of the top website promotion methods. A website has to be search engine friendly to get top positions in the search engines like Google, Yahoo and MSN. Search engines follow guidelines and ensures that your website will get top positions.

To get a website on the top positions in search engines involves many techniques. Being an SEO expert, you have to demonstrate your knowledge and skills of SEO during job interview.

The following list contains the basic to advanced level SEO interview questions.Prepare a list of the most important SEO questions and make sure that you know the answers of each and every question.
Continue reading…

Tags: SEO Expert, SEO Interview Questions, SEO job interview questions, website promotion methods

Clients have always limited a budget, so we need to make strategy when do we recommend PPC advertising, and when do we NOT?

In the following cases Pay Per Click is an Outstanding Strategy:

1. When you need immediate traffic.
SEO and social media can take months to bring traffic. SEO has great long term benefits, but PPC provides some instant traffic. If you have a new site and need traffic, use pay per click advertising.
Continue reading…

Tags: Online Marketing, PPC Advertising, PPC income, Sanjay Dhingra Australia, SEO Expert

Local search is that in which viewers maybe looking for something nearby or they may search with local intent but for a location that may not be local.

There are large number of online businesses targeting viewers searching for something located in a particular area such as hotels, restaurants, legal services, health services etc. For local search, SEO can target geo-targeted tactics to out-do competitors and improve their rankings for geo-targeted terms.

Here are 10 most important points to keep in mind when optimizing for local search:

1.In geographical specific search, anchor text and site authority (including age) still matter. However, you can’t rely exclusively on these two factors.
Continue reading…

Tags: Google Maps, Local Search SEO, Microsoft Live Local, Sanjay Dhingra Australia, Yahoo Local

The competition for the next markup language for the Web is heating up. I’ve been looking at the draft XHTML 2.0 and HTML5 markup language standards from the point of view of an SEO. What are these languages and how will they affect the way we do SEO.

What’s HTML 5?
HTML 5 is the 5th major revision of the core language of the WWW – the Hypertext Markup Language (HTML).The new language is generally considered as updated version of HTML 4.01. Basically, it is being created to fix some problems and improve “interoperability” between different “user agents”.
Continue reading…

Tags: Search Engine Optimisation, SEO, SEO Help, SEO tips

The pay-per-click advertising can be truly exciting from a business owner’s standpoint. What new advertisers don’t know is that there is an inherent downside to PPC engines.

Suppose you set your account up in Overture and you place $400 to buy keywords for the next month. Next day when you go to the your computer, log on to the advertiser interface and notice that you have gone through all of your monthly budget overnight and have not received one e-mail or phone call. You have most likely just been a victim of click fraud.
Continue reading…

Tags: pay-per-click advertising, PPC Advertising, PPC Click Fraud, Sanjay Dhingra Australia

There are plenty sad stories related to new bloggers being banned from Google Adsense, and I am confident that you don’t want to be among them. Though there were also expert bloggers who got banned, their stories are slightly different. Moreover, their accounts may be re-activated if they prove that they did not click their own ads and if they are carrying good revenues to advertisers. Continue reading…

Tags: Blogging, Google Adsense, Google Adsense Ban, Internet Marketing, Sanjay Dhingra

SEO Interview Questions

• What is an SEO, SEM and how important are they for an organization? Explain.
• Could you briefly explain pagerank algorithm?
• What is google spamdexing?
• Explain several steps that you would take to optimize a website?
• How important the site needs to be w3c compliant?
• How and what does msn, yahoo and google search looks for in a website?
• Define all the different ways to do marketing for a website? (PPC, Ads, Backlinks, etc.) Continue reading…

Tags: Sanjay Dhingra, SEO Expert, SEO Interview Questions, SEO Jobs

To the side from Google’s Blogger platform, there are a lot of tools you can use to boost your blog and on the whole writing experience. From interactive maps you can implant in your blog pages to an online notepad to put your thoughts and ideas in order. On the other hand, Google provides us several free tools and services which can assist us about blog appropriately and interact with our readers to a greater extent.

In this article, I’ll present an overview of Google’s most helpful services and tools to boost your blog, no matter which platform you are using to publish your articles online.
Continue reading…

Tags: Google Apps, Google Calendar, Google Gadgets, Google Maps, Google Notebook, SEO Expert

Do you know the Google AdSense calculation formula to optimize their AdSense revenues? Here is an explanation about the Google AdSense calculation formula:

- Click through rate (CTR): CTR is the number of clicks an ad unit receives divided by the number of times the ad unit is shown (impressions).

- Effective CPM (eCPM) : It is the cost per 1000 impressions, CPM is a useful way to compare revenue across different channels and advertising programs. It is calculated by dividing total earnings by the number of impressions in thousands.
Continue reading…

Tags: AdSense revenue, Click through rate, CTR, Earnings Per Click, Effective CPM, EPC, Google Adsense

 

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