Jan

23

How Search Engine Handle Singular and Plural Queries

Filed Under SEO | Posted By Sanjay Dhingra | 1 Comment

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When you are searching for something in search engines, does it really matter what you type in your search? For example, if you want to apply for payday loan and you have decided to look best lender or financial companies on the internet. Now the question is what you type in search engine to get the desired results “payday loan” or “payday loans”. Does search engine produce different results in both the searches? One thing you have to keep in mind that the vast majority of search results seem to focus upon returning results for the plural version of the word, instead of the singular version.

Are the search engines performing queries for both the singular and plural versions, and showing a mix of the most relevant results? Are they adding more weight from one set of results over the other when they present those results? Are they looking at singular and plural versions of all words in a query (running or runnings and shoe or shoes) , or somehow just picking out certain words to look at the plural and non-plural forms of when presenting search results?

Here are some techniques for determining when and how to change words in order to produce most relevant result. A dictionary is generated based upon the previous search queries and make list of transformation from plural to singular and singular to plural. Unnecessary information’s are removed from the dictionary.

Determining when and how to transform an original query term to its plural or singular form is important to obtain the most relevant search results with minimal overhead.

1) Dictionary is generated based upon the most searchable keywords

2) If a user has type something like “payday loans”, a determination is made to find the particular word to transform.

3) It searchers from the head word and the head word is “loans”

4) After selected the head word, then it moved to examined in the dictionary to find the transformed non-plural form of the word. Sometimes dictionary may not contain the word because it may be removed from the dictionary if they not found relevant results.

5) Finally, a version of the query is created using the transformed word and the original form of the word. All this process running in background without knowing user

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Comments

One Response to “How Search Engine Handle Singular and Plural Queries”

  1. Nicole on January 23rd, 2009 4:13 pm

    Very interesting. I like this article.

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